article on sexuality in advertisng

I find sexuality and sexist overtones in ads all the time… (Example, nicktropolis site logo, land o lakes girl) – however after reading this article I saw sex everywhere I looked. The media – all medium included- is obsessed with sex. And so is our culture and society. In advertising this question constantly arises ” Does advertising mirror society or vice versa?” I think it is both. Advertising evolves with society just as society helps change advertising ethics.

Things that are shown now in ads were definitely not shown in the ads from the past. Our society has evolved to allow less restrictions and more sexuality. A lot more t & a, as opposed to the hush hush way it was in the 1950s.

I mean its not a myth, sex sells. Or you can say sex definitely gets your attention when your flipping through the pages of a magazine.